Why should you take anything we say seriously?

Good question.

There are a lot of outsource lead generation companies out there, but we try not to be one of those I hope. We have been working for 25 years as Rainmakers, psychologists, copywriters and lead generators, for both small and large businesses, and, of course, our own. Sharing what I know is at the heart of all I do.

What could we do for you that is different?

The old methods of Cold Calling are pretty well dead in the water. There is no quick fix. Now it is all about building trust over a period of time, building credibility by everything at your disposal; phone, email, direct mail and by sharing good information. You can only do this with a mixture of communication skills, experience, business savvy and knowing who to talk to.

Some things about us you maybe should know.

  • We have our own database of over 15,000 senior decision makers in IT, HR, Operations and Finance, managed by us. It's way better than anything you can buy off the shelf. Information is our business. We've been sold more bad lists than anyone so we decided ten year ago to concentrate our major investment in doing it ourselves. So, before you part with a chunk of your marketing budget you may talk to us first. We have made lots of mistakes so you don't have to.

  • We only ever take one client per product or service so that there is never a conflict of interest. Never.

  • We only work for potential £100K plus sales. If your lifetime sales value is less than six figures, we are probably not your best partner.

  • If we can't achieve what you are looking for it we will tell you. To put it bluntly, we can't put lipstick on a pig and we won't waste your time.

  • If we don't succeed in what we agree we do not bill. It's that simple. We guarantee 100 minute face to face appointments with C-level decision makers or web demonstrations. The rest is up to you.

  • We don't have a magic wand, nor can do the impossible. Realistically it takes, on average, 8 'touches' from first contact to obtain a potential client's commitment for a quality appointment. Anyone who says differently is blowing smoke and wasting both yours and their own time.

  • Our hit rate averages about one appointment every 9 hours worth of work.


But don't take our word for it. Hear what my clients have to say

Why can we get you in front of potential clients when others struggle?

Another good question.

We are cognitive psychologists by training, which means, in theory at least, we should know why we do what we do and understand the art and science of persuasion. better than the average prospector?

Our business is based around three core skills and assets


1. Storytelling is the key communication skill anyone should have because….The person who tells the best story wins.

2. He who asks the most beautiful questions gets the most beautiful answer. Having individuals flexible enough to get the nub of a potential clients problem is key to prospecting effectiveness at this level. That is the secret of our business success and we have proved it time and time again in virtually every selling scenario.

3. The quality of your contact list
It's not about the numbers and accuracy but the relationship you have with them. We spend 50% of our time nuturing that relationship.

For the past fifteen years we have been using our psychology training in copywriting, telemarketing and lead generation to help provide High Value Business Solutions to both the public and private sectors and both sharing and training others to do what we do. We are more than happy to transfer your skills and experience into your in house staff when your feel it could be better utilised that way.

But if you want to know a bit more drop me a line, give me a call, we really don't bite. Or we can put you in touch with people who I've worked with so you can find out for yourself. We may not be able to help but it doesn't hurt to as dos out now

GIve us a call now
07771851180

Our experience of lead generation suppliers before had been pretty poor but we are now completely converted by what an intelligent and thoughtful approach can actually deliver. And Cloudburst do deliver.
Neil, Mazzards

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